Onboarding global employees with Specsavers

How new hires made an impact before day one


Games & gamification

Motion graphics

5,000 new employees each year are better prepared for work thanks to the Global Online Induction we created for Specsavers.

Specsavers is the world’s largest privately owned optical and hearing company with 30,000 employees in 10 countries. Each territory was duplicating onboarding with its own face-to-face training. The company was also missing an opportunity to excite new starters about its values. Pre-boarding had never been tried before.     

Key Challenges:

  • Inconsistency and duplication across the business
  • Introducing pre-boarding 
  • Communicating corporate values as relevant and meaningful 
"We needed a more consistent and efficient way to welcome our new colleagues and introduce them to our values."
Quote Simon Poole Anderson
Simon Poole-Anderson Global Learning Technologies Consultant Specsavers

The Sponge Solution

All new recruits at Specsavers now start work with a consistent Global Online Induction, which is delivering big savings. Through collaborative partnership, our creative team turned initial ideas into an engaging programme.              

Bringing values to life online is notoriously hard, but the induction module cleverly links the virtual to the tangible. Employees are motivated to earn a digital coin that goes towards a charitable donation on completion. This gamification is subtle, but the technology is smart, allowing learners to see, in real time, their donations accumulate. 

New hires anywhere in the world can pre-register on a custom website for the 30-minute module. An interactive 3D globe animation allows learners to explore the company’s worldwide activities. 

Many new joiners are completing the course at home so they enter the business with essential knowledge and a positive sense of company culture.

Results Specsavers Macbook Mockup
"By selecting their region on the globe learners feel the course was 'made for me'".
Quote Liz Hardwell
Liz Hardwell Learning Designer Sponge
"This induction has achieved major benefits for the company. New employees are immediately engaged even before they start employment with us."
Rob Foster Global Head of Learning Technologies Specsavers


Project awards

Onboarding Programme of the Year - Learning Awards finalist 2017
Excellence in Design of Learning Content - Learning Technologies Awards finalist 2016   

Let's talk

If you're looking for a bespoke elearning solution to unleash your people’s potential, give us a call on 0207 967 1696, or fill in our form.

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